IdentiFlyer™
Boost the effectiveness of your direct mail campaigns by targeting qualified leads and measuring repeat visitation and conversion.
An Industry-Exclusive Service Only Available from StudentBridge
Our exclusive, direct mail retargeting solution places your school in the hands of qualified prospects in a timely manner to drive further engagement and conversion on your StudentBridge virtual experience.
How it Works:
- Place a small snippet of code on the enrollment and admissions pages of your website (including Admissions, Deadlines, Financial Aid, Student Life, Apply, etc.).
- Our proprietary service will match visitors on those pages against a physical address database - about a 50% match rate.
- Within 24 hours, we'll send out a 6x9, two-sided color postcard by first class mail.
- You can use up to three different designs and messages including images, copy and a QR code that drives recipients directly to your StudentBridge site.
- You can track returning visitors and convert them to known prospects through the StudentBridge NameCapture feature.
What's Included?
Set-Up Includes:
- Code for .edu Site Pages
- Matching and Address Identification
- Audience Modeling
- Mailing Lists
- Address Hygiene
- Merge/Purge
Send-Out Includes:
- Design of Full-Color, Two-Sided Postcard: 6"x 9" or 4.25"x 6"
- Up to Three Different Postcard Designs/Messages
- Digital Proof
- Printing
- First Class Postage
- Sent within One Business Day, Five Days a Week
- Custom Landing Page
- Reporting
To find out more, schedule a meeting by completing the form below.