Boost the effectiveness of your direct mail campaigns by targeting qualified leads and measuring repeat visitation and conversion.

An Industry-Exclusive Service Only Available from StudentBridge

Our exclusive, direct mail retargeting solution places your school in the hands of qualified prospects in a timely manner to drive further engagement and conversion on your StudentBridge virtual experience.

How it Works:

  1. Place a small snippet of code on the enrollment and admissions pages of your website (including Admissions, Deadlines, Financial Aid, Student Life, Apply, etc.).
  2. Our proprietary service will match visitors on those pages against a physical address database - about a 50% match rate.
  3. Within 24 hours, we'll send out a 6x9, two-sided color postcard by first class mail.
  4. You can use up to three different designs and messages including images, copy and a QR code that drives recipients directly to your StudentBridge site.
  5. You can track returning visitors and convert them to known prospects through the StudentBridge NameCapture feature.

What's Included?

Set-Up Includes:

  • Code for .edu Site Pages
  • Matching and Address Identification
  • Audience Modeling
  • Mailing Lists
  • Address Hygiene
  • Merge/Purge

Send-Out Includes:

  • Design of Full-Color, Two-Sided Postcard: 6"x 9" or 4.25"x 6"
  • Up to Three Different Postcard Designs/Messages
  • Digital Proof
  • Printing
  • First Class Postage
  • Sent within One Business Day, Five Days a Week
  • Custom Landing Page
  • Reporting

To find out more, schedule a meeting by completing the form below.

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