Filling Seats Podcast

Filling Seats Podcast

The State of Enrollment Marketing in Higher Ed

Learn what’s working to grow, shape, and sustain enrollment at colleges and universities, directly from marketers, thought leaders, and ed tech innovators.

Because anyone can design a brochure, but not anyone can fill seats.

New episodes release every other Tuesday!

Episodes

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06 DECEMBER Episode #25

Stop the "spray and pray" and market your school with science instead

Featuring Dr. Christophe Morin
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22 NOVEMBER Episode #24

Marketing a small school and pivoting for Gen Z

Featuring Lauren Mauldin
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08 NOVEMBER Episode #23

Communicating the "why" at a highly-selective institution

Featuring Timothy Butterfield
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25 OCTOBER Episode #22

The power of video throughout the enrollment funnel

Featuring Chris Showalter
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11 OCTOBER Episode #21

Finding best-fit students while growing enrollment

Featuring Michael Ruiz
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27 SEPTEMBER Episode #20

Increasing enrollment and retention at a small public college

Featuring Jay Collier
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13 SEPTEMBER Episode #19

Community college recruitment through relationship building

Featuring Cassie Montgomery
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30 AUGUST Episode #18

Recruiting scientific researchers through many channels

Featuring Andrew Richards and Kyla Evans
16 AUGUST Episode #17

Pharmacy school marketing and what the future holds

Featuring Stephen Woodward
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02 AUGUST Episode #16

Campus culture that differentiates from competition

Featuring Lauren Findley and Noelle Stovall
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19 JULY Episode #15

Growing enrollment and the importance of video with an Interim VP

Featuring Mark Forehand
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05 JULY Episode #14

Shaping enrollment through social media at a selective institution

Featuring Chelsea Holley
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21 JUNE Episode #13

Live chat on websites and why it converts with the CEO of Olark

Featuring Ben Congleton
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07 JUNE Episode #12

Law school marketing and what's changing with a law school CMO

Featuring Hillary Kane
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24 MAY Episode #11

Website homepages, program pages, and inquiry outreach with an experienced consultant

Featuring Bob Johnson
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10 MAY Episode #10

University marketing and storytelling with a VP of Marketing

Featuring Megan Moloney
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26 APRIL Episode #9

Creating a better culture in enrollment from an enrollment strategist

Featuring Jeremy Tiers
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12 APRIL Episode #8

Social ads and streaming ads that get results

Featuring LaNelda Rolley
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29 MARCH Episode #7

A view of higher ed from a digital design and marketing agency

Featuring Kevin Renton
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15 MARCH Episode #6

Enrollment from multiple perspectives with the SACAC president

Featuring Tyler Peterson
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01 MARCH Episode #5

Using robust personas to recruit for graduate programs

Featuring Judith Stockmon
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15 FEBRUARY Episode #4

Looking for inspiration outside of higher ed

Featuring Dr. Kerr Ramsay
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01 FEBRUARY Episode #3

Access and brand integrity at a community college

Featuring Mariah Hughes
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01 FEBRUARY Episode #2

The importance of multi-channel communication in undergraduate recruitment

Featuring Kylie Hall
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01 FEBRUARY Episode #1

How StudentBridge came to be

Featuring Jonathan Clues

Be A Guest

We always welcome contributors to our podcast, so please get in touch.